A renaissance deriving from the Middle Ages has lit the prosperous flame of the whole European continent and consolidated the unshakable position of Italy as a cultural center in the world. Florence is the birthplace of Risorgimento, the cradle of European culture as well as the pilgrimage site for artists, where a series of artistic creations such as Dante’s Divine Comedy, Da Vinci’s painting Mona Lisa and Michelangelo’s sculpture David emerged, attracting world attention and becoming eternal masterpieces in art history; where an Italian cultural epic which is inherited continuously and a world-renowned glory which is unduplicated take form and where the unique style and features left by that great age are well preserved up until now.

While drawing the cultural spirit of the Italian renaissance and taking Baroque, Rococo, Byzantium, Roman and Gothic classical art works in glorious period as the blueprint, Royalcover has skillfully integrated the purity and concision of modern minimalism, emphasized users’ pursuit for individualism, as well as created luxurious and cherished home textiles which comply with modern people’s aesthetics. Therefore, Royalcover has always been collected as treasure by life connoisseurs.

Royalcover has brought Italian, European-style noble life to China and shared it with Chinese consumers since it entered into the Chinese market. Italians think that one should live to enjoy life rather than being busy with work. So, deep in their heart, they live for art, freedom and romance. They also advocate a natural life attitude, are loyal to themselves and lead a happy life, like their strong and pure fondness of Espresso. For bedclothes, they attach much importance to a comfortable sleeping experience both physically and mentally, and stress natural life philosophy. Such Italian life with emotional appeal has been chased after by domestic people who pursue high-quality life thus Royalcover becomes one of the Italian home textile brands with the highest degree of acceptance in China.

Royalcover insists on inheriting the purest Italian designs and cooperates with Italian fashion stylists. All of the new products in each season of Royalcover are well designed and guided and not only maintain Royalcover’s consistent classical “Italian European style”, but also are enriched with the latest fashion elements and linings in the world, so that Royalcover becomes unparalleled in home textile fashion.

All of the natural raw materials for products, such as real Italian imported silk and Egyptian long stapled cotton, derive from Royalcover’s specific production area. Globally unique single yarn is chosen as the warp weaving technique, yarn dye is integrated with jacquard weave and organic printing therefore the lining pattern is finer and smoother, the hand feel is softer, and the gloss is more shiny. Based on the Italian classical weaving technique with modern crafts, bourdon stitching, stiletto, lace, tray embroidery, diamond-shapes, and pucker stitching, other highly difficult workmanships are adopted to create unique and unparalleled jacquard patterns. The finished products of Royalcover have to undergo 49 strict processes before acceptance, so as to inherit the centurial Italian artistic soul of Royalcover.

Treasures become more brilliant and unique skills are inherited gloriously as time goes by. In the long river of history, the inheritance of centurial glory creates a legend and brings an opportunity for Royalcover. While setting an example of honorable quality and leading a luxurious Italian life, Royalcover reveals the next chapter of its legend diligently.